RARE Sound is a collective of musicians founded by K Camp that focuses on music, fashion, and lifestyle. The collective consists of three artists, K Camp, True Story Gee, and Lil Bird, a producer, Bobby Kritical, and a DJ, Genius. The group released their first project together in 2018, a self titled album, Rare Sound, which was released under the artists K Camp.
On June 30th, the collective hinted at the release of their newest project Rare Family and accumulated over 47k impressions collectively from their group and individual profiles. The album was officially released on July 3rd which already has over three million streams on Spotify.
The project holds so many different sound due to the versatility of each artist and/or producer, and that’s what creates such a unique sound. There are many different emotions that can be invoked from listening to the project, so you’ll have to listen for yourself.